About

“As part of my Digital Marketing course, I built this website to apply the concepts and tools I am learning in class to real-world contexts. Throughout the semester, I will connect this site with key digital tools, such as Google Analytics 4 (GA4), Google Search Console (GSC), and email automation, and use them to understand how online content performs and how users interact with a website.

In this course, I am learning the foundational skills of digital marketing: search engine optimization (SEO), content marketing, social media strategy, and analytics. I am also practicing how to use AI tools for content creation, keyword research, image generation, and data-driven decision-making. The goal is not only to understand digital marketing in theory but to apply it in a practical and measurable way.

To make the learning meaningful, I selected two companies that I am personally interested in. Throughout the semester, I will create content and analyses related to these companies. This project allows me to demonstrate my skills, contribute insights that may be useful for the companies.”

My personal Introduction

About Me

1. Personal Introduction

Hi! My name is Maquelle, and I am a student at Black Hills State University studying Graphic Design and Marketing. I am passionate about creativity, branding, social media, and finding new ways to connect with people through design and marketing.

2. My Passion for Digital Marketing

I chose digital marketing because I enjoy combining creativity and strategy. I love creating content, developing brands, and using social media to help organizations connect with their audiences. My goal is to build a career where I can use both my design and marketing skills to create meaningful and engaging campaigns.

3. Core Competencies

Some of my skills include:

  • Graphic Design
  • Digital Marketing
  • Social Media Marketing
  • Branding
  • Content Creation
  • Social Media Management
  • Marketing Strategy
  • Communication
  • Adobe Creative Suite
  • Canva

4. Academic & Project Highlights

Throughout my education, I have worked on projects that combine graphic design and marketing. I have also gained hands-on experience creating marketing materials, developing social media content, and working on marketing strategies.

I have experience working with the Spearfish Sasquatch baseball team, where I worked on marketing, social media, community outreach, and promotional activities.

I am also the president of the Buzz Marketing Club at BHSU. The Buzz marketing club has received many awards most recently the Board of Regents Award for Academic Excellence.

5. Professional Goals

In the short term, I want to continue building my experience in graphic design, marketing, branding, and social media.

Long term, I hope to build a career where I can work creatively with brands and organizations while continuing to grow my own skills and personal brand.

6. Industries of Interest

I am interested in working in industries such as:

  • Marketing & Advertising
  • Graphic Design
  • Beauty & Cosmetics
  • Social Media
  • Sports Marketing
  • Nonprofit Organizations
  • Branding & Creative Agencies

7. Personal Attributes

I would describe myself as creative, hardworking, organized, and collaborative. I enjoy working with others, sharing ideas, and turning creative concepts into something people can see and connect with.

8. Contact Me

I would love to connect and hear from you!

Email: maquellestrawnn@gmail.com
LinkedIn: Maquelle Strawn

9. My Resume

MAQUELLE STRAWN

Graphic Designer | Digital Marketing | Branding & Creative Content


Email: maquellestrawnn@gmail.com
Instagram: @designsbymaquelle
LinkedIn: Maquelle Strawn

PROFESSIONAL SUMMARY

Creative Graphic Design and Marketing student at Black Hills State University with experience in graphic design, digital marketing, social media, branding, and content creation. As an active artist since 2020, my creative work explores female identity, power, authenticity, and resilience through digital illustration, painting, and mixed media. I enjoy combining creativity and marketing strategy to create meaningful visual content that connects with audiences. Experienced in Adobe Creative Suite, social media management, marketing campaigns, and collaborative creative projects.

EDUCATION

BLACK HILLS STATE UNIVERSITY

Bachelor’s Degree in Graphic Design
Minor in Marketing and Art

Spearfish, South Dakota

PROFESSIONAL EXPERIENCE

PINK 629 — Graphic Designer

Boutique

  • Created graphic design and social media content for the boutique.
  • Developed visual content to support the brand’s social media presence.
  • Worked with Adobe Illustrator, Photoshop, and InDesign.
  • Collaborated on creative ideas and visual branding.

SPEARFISH SASQUATCH — Head Marketing Intern

May 2025 – August 2025

  • Supported marketing efforts for the Spearfish Sasquatch baseball team.
  • Developed social media and promotional content to increase audience engagement.
  • Collaborated with graphic design and social media interns on marketing campaigns.
  • Assisted with community outreach and promotional events.
  • Helped develop and implement an Integrated Marketing Communications (IMC) plan.
  • Created promotional materials and helped distribute marketing materials throughout the community.
  • Assisted with game-day marketing, merchandise, promotions, and themed events.

LEADERSHIP EXPERIENCE

BUZZ MARKETING CLUB — President

Black Hills State University

  • Lead a student marketing organization focused on creativity, marketing, networking, and professional development.
  • Collaborate with members on marketing and graphic design projects.
  • Create social media content using Adobe Illustrator.
  • Develop leadership, communication, teamwork, and organizational skills.
  • Help create opportunities for students to gain hands-on marketing experience.
  • Buzz Marketing has received multiple awards, including the Board of Regents Award for Academic Excellence.

CORE SKILLS

Graphic Design

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • Canva
  • Digital Illustration
  • Branding & Visual Identity
  • Typography
  • Color Theory
  • Mixed Media

Marketing

  • Digital Marketing
  • Social Media Marketing
  • Content Creation
  • Social Media Management
  • Marketing Strategy
  • Integrated Marketing Communications
  • Community Outreach
  • Brand Development

Professional Skills

  • Creative Problem Solving
  • Communication
  • Teamwork
  • Leadership
  • Organization
  • Time Management
  • Collaboration

ARTISTIC PRACTICE

Independent Artist | 2020–Present

My artistic practice began with acrylic painting in 2020 and has developed into digital illustration and mixed media. My work explores the female form and female identity from a woman’s perspective, focusing on themes of power, authenticity, resilience, and representation.

I use bright colors to communicate confidence and urgency while drawing inspiration from feminist theory and color theory. My work explores how color can challenge traditional gender norms and create visibility and representation for women and marginalized communities.

I continue to explore contemporary art while combining traditional and digital techniques to create work that encourages viewers to feel seen, understood, and empowered.

PROFESSIONAL INTERESTS

  • Graphic Design
  • Digital Marketing
  • Branding & Advertising
  • Beauty & Cosmetics
  • Social Media
  • Sports Marketing
  • Nonprofit Organizations
  • Creative Agencies
  • Content Creation

CAREER GOALS

My goal is to build a career that combines graphic design, marketing, branding, and digital media. I am interested in working with organizations and brands where I can use creativity and strategy to develop meaningful visual campaigns and connect with audiences.

Long term, I hope to continue developing my own creative brand while building a career in the marketing and design industry.

AWARDS & ACHIEVEMENTS

  • Board of Regents Award for Academic Excellence — Buzz Marketing Club
  • President of Buzz Marketing Club, Black Hills State University
  • Graphic Design & Marketing student at Black Hills State University
  • Head Marketing Intern — Spearfish Sasquatch
  • Active artist since 2020

CONTACT


Email: maquellestrawn@gmail.com
Instagram: @designsbymaquelle
LinkedIn: Maquelle Strawn

Portfolio: designsbymaquelle.com

10. Experience & Achievements

I have gained experience through school projects, marketing opportunities, nonprofit work, and leadership. I also serve as the President of Buzz Marketing at BHSU, where I have the opportunity to develop my leadership, marketing, communication, and teamwork skills.

I am always looking for opportunities to learn, create, and grow!